WASATCH VARIABLE DATA PRINTING ADD-ON

The Wasatch Variable Data Printing Option streamlines the production of customized print runs such as signs, labels, jerseys, and promotional items. Changing text or images over base graphics is quick and easy with Wasatch templates. Whatever your variable data printing needs, you will succeed with SoftRIP.

Make More Money with VDP:
SoftRIP users love the Variable Data Printing Option. It lets them charge a premium price, while cutting costs and lead-times. They make more money with customized items like . . .

• Signs, banners, and POP
• Full color, contour cut labels (using the Cutting Option)
• Direct to garment printed tees
• Dye sublimation sports jerseys and promotional items

Easy Variable Data Templates:
With Wasatch, adding VDP to your inkjet workflow is easy. First, use the RIP to create a database or import an existing data file. Then you can stylize your text with fonts, color, drop shadows, and outlines. Even your variable data images look professional with automatic resizing options.

Powerful Print Options:
With Wasatch VDP, you can preview your prints before consuming ink and media, and save your templates for future use. And, since SoftRIP uses PSS Halftoning, the RIP is faster than the printer and you can start printing almost immediately.

VDP is Efficient in Your Workflow - Professional Color Quality:

• Use background graphics in any SoftRIP supported format
• Import data from Excel, or any database that exports delimited ASCII text files
• Create databases in the RIP
• Instantly create repeating values or sequential values such as serial numbers
• Assign a different logo or graphic to every print, using file types like EPS, TIF, and JPG
• Automatically resize images with expand or shrink to fit bounding box options
• Preview prints before consuming ink and media
• Process print runs with 10,000 records or more using batch RIP and Print
• Customize labels or complex cut-outs with optional Contour Cutting Option

Layout Variable Data Text Right in the RIP:

• Easily control variable data text appearance with templates
• Layout data fields quickly with automatic type scaling and justification
• Set type with the included Wasatch fonts and barcode fonts or any TrueType font on your system
• Decorate typesetting with drop shadows and outlines
• Specify colors of font and stylistic elements in RGB or CMYK
• Create professional results with pair-kerned typesetting
• Move, resize, align, and distribute multiple fields together

Note:
Add-on options and product line upgrades can only be ordered for serial numbers with current service contracts. Otherwise, a service contract with an upgrade to the latest software release must also be purchased.

ONE FOR THE TEAM: Using SoftRIP's Variable Data Printing option, you can customize sports apparel and novelty items with player's names and numbers, or further embellish with team mascot images, team names, player position etc. Use it to up-sell additional dye-sublimation products to the team. It's so easy that you can prepare print jobs to print for the whole team or even the entire league in a flash!

• Sports jerseys, easily changing color for the entire run to print for home and away jerseys.
• Sweatshirts, sweatpants, and shorts with names and player numbers.
• Matching sports bags with player name, number, mascot etc.
• Customized sports balls (soccer, volley etc) with team/individual graphics.
• Sports bottles or koozies customized by player.
• Team hats with names and numbers.
• Stadium cushions customized for different school teams.
• Year end awards and plaques can be a great alternative to traditional trophies. Customize with year, team, player, position and even full color player pictures.
• Team banners with variable text for dates, opposing team, and location.
• Dye sub director style chairs customized with coach names.

IN GOOD COMPANY: Printing corporate motivational items? Offer your customers more value through customization and you can charge a premium price.

• "Team jerseys," customized with department, slogans, employee names etc
• Framed certificates of achievement for accomplishments to their employees. With achievement type, employee name, dates and even automatically "signed" with signature image file.
• Create personalized appreciation products for every member of the company. Customized sticky note holders or paperweights with names, years with the company, and appreciation slogans - for holiday gifts or items to celebrate corporate tenure.

PROMOTE THIS: There are hundreds of companies out there producing promotional items with dye sublimation technology. With Wasatch VDP, you can create hundreds of individually customized items just as easily as it would have been to print identical items. SoftRIP and VDP are your competitive edge.

• Celebrate their partnership with major clients. Create travel mugs, shoulder bags, or apparel that are branded with the customer's logo and further customized with their best customers' names and logos.
• Instead of printing 500 mugs or mouse pads with your company's logo, print 100 for each sales person complete with name, phone, email, and even the sales person's picture.
• Produce full color address labels with creative contour cut shapes to get customers' attention in high profile mailers.
• Dye sublimation luggage tags with the company's logo one side and their customers' contact information on the other.
• Giveaway items for promotional golf events like tee bags, golf umbrellas, and golf towels with static logo graphics and easily customized text for longest drive, longest putt, first place etc.

SERIAL PROFITS: Any print job that requires serial numbering is painful without a variable data tool like Wasatch VDP. In fact, many Wasatch customers say they paid for their software purchase in just one job of this type. Manually inserting sequential values takes a lot of time and computer space in redundant files. With SoftRIP's auto data feature, you can even create the serialized text in the RIP.

• Limited edition numbered art prints with "1 of 100" type sequential numbering.
• Asset tracking labels with optional barcodes using leading barcode fonts supplied with the SoftRIP.
• Parking decals with sequential numbering and full color graphics.
• Serialized permit decals (golf carts, trash dumping).
• Product serial number/model labels, featuring sequential serial numbers with prefixes, suffixes, and leading zeros and variable repeating value model numbers or production dates.
• Software CD labels with variable data entries for version number and release date.
• Dye Sub CD cases for software sales customized with product name and serial number.
• Fleet numbering labels for company vehicles.
• "How am I driving?" car and truck labels with variable contact telephone numbers or id numbers.

IT'S A SIGN: The ISA Sign Show is full of companies that can produce signage. VDP lets you differentiate your signage offerings, using the hardware you already have to create new streams of revenue.

• Signage runs for an entire store, varying text and background colors/images by department.
• Signage runs for franchise locations with consistent images and messaging and variable contact information like store location.
• Signage and banner runs for repetitive sponsored promotional events such as bar/restaurant happy hour, ladies night, college night etc. with variable text for event name, times, and promotional pricing.
• Real estate signage for open houses etc. with easy change-out of location, times etc.
• Easy partner signs for tradeshows.
• Custom magazine cover-type posters with variable image and headline text.
• Easy POP templates for printing product sample background card with variable space for sample name, type, item # etc.
• Easy overlay of art house logo/contact information on each print. In this case, the background image itself is variable.
• Custom "experience based" full color achievement posters such as scuba dive certificates, hot air ballooning certificates with variable data certifying "achievement" and variable data image of individual.
• Custom magazine cover-type posters with variable image and headline text.

Download a brochure for this product or find other reference material in our Document Downloads area.